Newsroom

News from Latend.

Official announcements from the company behind Decision Formula, and what others are writing about us. Press materials are further down the page.

Between announcements, we post on LinkedIn.

Press kit

Writing about Latend?

The short version of who we are, plus logos and founder photos you can use without asking. For anything else, get in touch.

About Latend

Latend is the company behind Decision Formula, software that gives data product owners in large organizations the analyst they never had. Built on decades of real data and analytics project experience, Decision Formula pulls together what is scattered across people, documents and systems into one definition of the data product, shows what is still missing, and keeps that definition in a form that business teams, engineers, delivery partners and AI coding agents can all build from. Latend was founded by enterprise data and analytics leaders with decades of experience on the business and delivery sides of data work. Decision Formula is in use inside enterprise environments today, including Fortune 500 teams. Latend is privately held, with teams in the United States and Poland.

Founder photos

Company facts

Headquarters
Cincinnati, Ohio, United States
Teams
United States and Poland
Product
Decision Formula
Founders
Jan Wenda, CEO · Łukasz Jastrzębski, COO
Ownership
Privately held

Media contact

Interview requests, quotes and anything we have not covered here. A founder reads every message.

contact@latend.com